В интервью журналу PC Zone главный продюсер Blizzard Шейн Дабири решил рассказать, почему, по его мнению, конкурентам не удается сместить с трона World of Warcraft. Он считает, что из-за успешности детища Blizzard, слишком многие просто пытаются его скопировать с плачевными результатами. Шейн считает это неправильным шагом, так как "люди, которые инвестировали свое время в WoW, не захотят повторять то же самое в другом проекте". Это можно понять и как выпад в сторону главного конкурента - Star Wars: The Old Republic, разработчики которого, как и другие их коллеги, не гнушаются перенимать наработки Blizzard.
Шей даже дает советы конкурентам в том, как можно достичь успеха на рынке: разработчикам стоит создавать "инновационные новые ММО", так как игроки хотят "нечто совершенно нового и отличного" от World of Warcraft. Интересно, что примером такого подхода Шейн называет City of Heroes. Еще бы, если бы у всех конкурирующих продуктов было столько подписчиков, сколько у небольшого проекта NCSoft, разработчикам World of Warcrarft не о чем было бы беспокоиться.
Copying WoW "not the right move" - Blizzard
Monday 30-Nov-2009 1:00 PM Industry needs to come up with new, innovative MMOs, says producer
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MMO developers trying to copy World of Warcraft is "definitely not the right move," says Blizzard lead producer, Shane Dabiri.
Speaking in the latest issue of PC Zone magazine, Dabiri argues that trying to emulate the success of his company"s MMO isn"t what gamers are looking for, and devs should try to create "innovative new MMOs". In other words, stay away from Blizzard"s profits, you thieves.
"There are a lot of people that try to emulate World of Warcraft - and as flattering as that is our end it"s definitely not the right move," he says.
"I know that World of Warcraft is very successful, and so people think if they were to make another game just like it they could somehow capture that audience. However, I don"t think that"s what players are looking for.
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"Players that have invested time in WOW don"t just want to do the same thing in other game - they want to try something completely new and different," he argues.
"I think the industry needs to move in that direction to come up with some innovative new MMOs that are trying really different things. Take City of Heroes - at least that"s something that"s not a fantasy game."
We can see his argument. Even the excellent Warhammer Online - an unashamed and well-built WoW-alike - doesn"t seem to be doing that well these days.
You can buy the current issue of PC Zone - which includes the latest hands-on with BioShock 2 - online and have it delivered to your door.
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